Empowerment
From Order Taker to Strategist
A lot of PMs admit the same thing when I work with them: they're stuck taking orders. Sales has a list. Leadership has
Topic
Decision-Making
For PMs Who Feel Stuck Saying "Yes" to Everything
Most PMs I meet don't have an idea problem. They have an order-taking problem. Sales has a list. Leadership has a list. There&
Cognitive Bias
Bias in PM Interviews: Why Hiring in Product Is Broken
"Describe a coffee cup." That's not a hypothetical. That was the opening question in an actual product management interview. The interviewer
Empowerment
Why Product Projections Fail (And What to Do Instead)
Forecasts fail when based on guesswork. Learn how to use scenario and survival metrics for smarter, realistic planning.
Cognitive Bias
How to Actually Interview Product Managers
Hiring a PM? Learn structured, insight‑driven interview methods to identify candidates who truly think, communicate, and lead.
Empowerment
Better Case Studies for Better Products
Frame case studies that reveal true product insights—not just outcomes—to improve internal decisions and team alignment.
Deep Dive
Product Calculus: Why Linear Thinking Breaks Product Strategy
Because the world moves so fast, product management is seldom a linear process. We can’t afford to let our thought processes be linear, either. Welcome to product calculus.
Empowerment
Make Your Product Research Actually Matter
Learn how to turn research into influence so insights don’t sit in decks—but change what your team builds
Cognitive Bias
How Great Product Managers Leverage Cognitive Bias
Discover how top PMs ethically leverage cognitive bias to influence better product decisions and user engagement.
Agile Product Management
Why You Should Exchange Your Epics for Initiatives
Your team has epics. Dozens of them, probably. Big, vague containers with names like "Improve Onboarding" or "Enterprise Readiness" or "